Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Domain Overview

    Comprehensive advertising insights and performance metrics for adidas.co.uk.

    Total Ads

    Active

    873

    Est. Spend

    Monthly

    Countries

    Active

    66

    Platforms

    Active

    6

    Domain Information

    adidas.co.uk

    adidas

    Retail

    Google Search
    Bing Search
    Google Shopping
    Google Display Network
    Facebook
    Google Ads

    Top Countries

    croatia
    hong kong
    ireland
    italy
    indonesia
    colombia
    albania
    united states
    latvia
    sri lanka
    nigeria
    cyprus
    brunei
    paraguay
    morocco
    new zealand
    zambia
    japan
    hungary
    uruguay

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    88% of ads

    Ad Count494239

    Formats

    Text
    Static Image

    Facebook

    10% of ads

    Ad Count53900

    Formats

    Text
    Static Image

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    Platform Performance Summary

    559159

    Total Ads

    6

    Active Platforms

    3

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Shop Now

    1 uses
    #2

    Get Offer

    1 uses

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    Campaign Timeline

    Track campaign durations and activity patterns across all advertising platforms.

    Total Campaigns

    All time

    4

    Active Now

    Currently running

    Avg Duration

    Per campaign

    Monthly Ad Activity

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    Graph visualization and more insights

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    Recent Campaigns

    adidas Forum 84 Low Shoes - Mens - White

    Started: 10/4/2022

    Y-3 Classic Shorts - adidas Y-3 Classic Shorts-Grey - adidas UK

    Started: 6/5/2022

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    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    2839

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    adidas

    Keyword
    #2

    organic cotton

    Keyword
    #3

    kids t-shirt

    Keyword
    #4

    sportswear

    Keyword
    #5

    sale

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to adidas.co.uk.

    Competitors

    Identified

    7

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    Nike

    #2

    Puma

    #3

    Under Armour

    #4

    Reebok

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    873

    Unique Creatives

    Different designs

    873

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for adidas.co.uk

    Image Ad
    google-ecom
    United Kingdom

    Adidas.co.uk - adidas Olympique Lyonnais 20/21 Home Football Shirt - Mens - White - Sale

    First Seen
    Oct 15, 2021
    Last Seen
    Oct 15, 2021
    Ad
    https://www.adidas.co.uk/olympique-lyonnais-20-21-home-jersey/EV7463.html
    View Details
    Image Ad
    google-ecom
    United Kingdom

    adidas Organic Cotton Future Icons Sport 3-Stripes Loose T-Shirt - Kids - Red - Sale

    First Seen
    Jun 26, 2022
    Last Seen
    Jun 26, 2022
    Ad
    https://www.adidas.co.uk/organic-cotton-future-icons-sport-3-stripes-loose-t-shirt/HB0019.html
    View Details
    Text Ad
    google
    United Kingdom

    adidas® Spiderman Shoes

    These Basketball Shoes Reflect Donovan Mitchell's Determination To Succeed.

    First Seen
    Oct 21, 2024
    Last Seen
    Oct 21, 2024
    www.adidas.co.uk
    View Details
    Text Ad
    google
    Singapore

    adidas® Spezial - Order Now On The Online Store

    A Vintage Handball Look Gets Updated For The Modern Game In These Spezial Shoes.

    First Seen
    Oct 2, 2022
    Last Seen
    Oct 2, 2022
    https://www.adidas.co.uk/spezial
    View Details

    Domain Paid Ad Analysis for adidas

    The advertising footprint of adidas adidas.co.uk provides a clear picture of how the brand invests in digital promotion. Operating in the Retail category, the brand runs an estimated 873 active ads across Google Search, Bing Search, Google Shopping, Google Display Network, Facebook, Google Ads platforms in Croatia, Hong Kong, Ireland, Italy, Colombia others.

    Domain Overview

    adidas has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 89% of ads around 494239 ads. The formats most often used include display, text, keywords, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Shop Now” and “Get Offer”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. adidas.co.uk is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include adidas, organic cotton, kids t-shirt, sportswear and sale.

    Competitor Benchmark

    Direct competitors include Nike, Puma, Under Armour and Reebok. These overlaps show how adidas.co.uk positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 873 active ads across 2 formats, adidas.co.uk balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • — first seen in United Kingdom on October-15, 2021.
    • — first seen in United Kingdom on June-26, 2022.
    • These Basketball Shoes Reflect Donovan Mitchell's Determination To Succeed. — first seen in United Kingdom on October-21, 2024.
    • A Vintage Handball Look Gets Updated For The Modern Game In These Spezial Shoes. — first seen in Singapore on October-2, 2022.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.