Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for afb.org.

    Total Ads

    Active

    517

    Est. Spend

    Monthly

    Countries

    Active

    11

    Platforms

    Active

    2

    Domain Information

    afb.org

    American Foundation for the Blind

    Healthcare

    Google Search
    Google Ads

    Top Countries

    hong kong
    bolivia
    australia
    russia
    peru
    pakistan
    india
    united kingdom
    united states
    mexico
    canada

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    100% of ads

    Ad Count10360

    Formats

    Text

    Facebook

    0% of ads

    Ad Count0

    Formats

    No formats

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    Platform Performance Summary

    10360

    Total Ads

    2

    Active Platforms

    2

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Learn More

    1 uses
    #2

    Contact Us

    1 uses

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    Campaign Timeline

    Track campaign durations and activity patterns across all advertising platforms.

    Total Campaigns

    All time

    5

    Active Now

    Currently running

    Avg Duration

    Per campaign

    Monthly Ad Activity

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    Recent Campaigns

    Official Site - Americans w/ Disabilities Act

    Started: 12/12/2022

    Helen Keller’s Life - Biography and Chronology

    Started: 6/7/2022

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    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    1060

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    Helen Keller

    Keyword
    #2

    Biography

    Keyword
    #3

    Early Childhood

    Keyword
    #4

    disability inclusion

    Keyword
    #5

    case studies

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to afb.org.

    Competitors

    Identified

    5

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    National Federation of the Blind

    #2

    American Council of the Blind

    #3

    VisionServe Alliance

    #4

    Disability Rights Advocates

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    517

    Unique Creatives

    Different designs

    517

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for afb.org

    Text Ad
    google
    United States

    Helen Keller Biography - Helen Keller Early Childhood

    American Foundation for the Blind's

    First Seen
    May 13, 2021
    Last Seen
    May 13, 2021
    https://www.afb.org/info/about-us/helen-keller/biography-and-chronology/biography/1235
    View Details
    Text Ad
    google
    United States

    Helen Keller - Helen Keller Early Childhood

    Join AFB’s No Limits Mission

    First Seen
    Jan 4, 2022
    Last Seen
    Jan 4, 2022
    http://www.afb.org/info/about-us/helen-keller/biography-and-chronology/biography/1235?e=-------en-20--1--txt--------7-7-6-5-3--------------0-1
    View Details

    Domain Paid Ad Analysis for American Foundation for the Blind

    The advertising footprint of American Foundation for the Blind afb.org provides a clear picture of how the brand invests in digital promotion. Operating in the Healthcare category, the brand runs an estimated 517 active ads across Google Search, Google Ads platforms in Hong Kong, Bolivia, Australia, Russia, Pakistan others.

    Domain Overview

    American Foundation for the Blind has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 100% of ads around 10360 ads. The formats most often used include text, keywords, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Learn More” and “Contact Us”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. afb.org is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include Helen Keller, Biography, Early Childhood, disability inclusion and case studies.

    Competitor Benchmark

    Direct competitors include National Federation of the Blind, American Council of the Blind, VisionServe Alliance and Disability Rights Advocates. These overlaps show how afb.org positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 517 active ads across 1 formats, afb.org balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • American Foundation for the Blind's — first seen in United States on May-13, 2021.
    • Join AFB’s No Limits Mission — first seen in United States on January-4, 2022.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.