Domain Paid Ad Analysis
Comprehensive ad intelligence insights for any domain
Analysis Categories
Domain Overview
Comprehensive advertising insights and performance metrics for airbnb.es.
Domain Information
airbnb.es
Airbnb
Hospitality
Top Countries
Platform & Format Summary
Distribution of advertising activity across different platforms and ad formats.
Google Ads
99% of ads
Formats
0% of ads
Formats
Platform Performance Summary
522260
Total Ads
5
Active Platforms
2
Ad Formats
Campaign Timeline
Track campaign durations and activity patterns across all advertising platforms.
Total Campaigns
All time
4
Active Now
Currently running
Avg Duration
Per campaign
Monthly Ad Activity
Keyword Strategy
Explore ad copy, PPC, and search keywords that drive campaigns.
Ad Copy Keywords
Creative terms
10
PPC Keywords
Paid ads
10
Search Keywords
Organic intent
10
Competitor Benchmark
Direct competitors and their advertising strategies compared to airbnb.es.
Performance Summary
Key performance indicators and advertising metrics across all campaigns.
Total Ads
All platforms
790
Unique Creatives
Different designs
790
Avg Frequency
Per creative
Est. Reach
Total audience
Creative Efficiency
Higher ratios indicate better creative reuse and testing strategies
Campaign Analysis
Campaigns grouped by targeting and creative similarity
Top Performing Ads
Highest performing advertisements for airbnb.es
Casas en Formigal - Top 20 Casas Vacacionales - airbnb.es
Más de 5.6 Miliones de anuncios activos en más de 100 000 ciudades en todo el mundo. Airbnb - Lugares para vivir, experiencias para compartir. ¡El viaje comienza ahora! +7 millones Alojamientos. Excelentes ubicaciones. 200 países en el mundo.
Alquiler De Piso en Roma - Casas, apartamentos y más
Estancias para todos los bolsillos. Reserva alojamientos inmejorables y espacios únicos. ¿No tienes claro dónde ir? ¡Te hacemos de brújula! Descubre la búsqueda flexible! Los mejores precios. Atención al cliente 24h. +7 millones Alojamientos. 200 países en el mundo.
Domain Paid Ad Analysis for Airbnb
The advertising footprint of Airbnb airbnb.es provides a clear picture of how the brand invests in digital promotion. Operating in the Hospitality category, the brand runs an estimated 790 active ads across Google Search, Bing Search, Google Display Network, Facebook, Google Ads platforms in Portugal, Spain, Italy, Argentina, Belgium others.
Domain Overview
Airbnb has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.
Platforms & Formats
Most activity is concentrated on Google ads, which accounts for 100% of ads around 517740 ads. The formats most often used include text, keywords, pointing to the brand’s preference in how it communicates with audiences.
Call-to-Actions
The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Book Now” and “Discover”, both used to drive direct engagement and conversions.
Keywords Strategy
Keyword data reveals a strong focus on offers and discounts. airbnb.es is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include alquiler de piso, apartamentos en roma, alojamientos económicos, reservas de vacaciones and alojamiento.
Competitor Benchmark
Direct competitors include Booking.com, Vrbo, HomeAway and Expedia. These overlaps show how airbnb.es positions itself against rivalsand where its keyword strategy aligns or differs.
Performance Summary
With 790 active ads across 1 formats, airbnb.es balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.
Top Performing Ads
Notable ads include :
- •Más de 5.6 Miliones de anuncios activos en más de 100 000 ciudades en todo el mundo. Airbnb - Lugares para vivir, experiencias para compartir. ¡El viaje comienza ahora! +7 millones Alojamientos. Excelentes ubicaciones. 200 países en el mundo. — first seen in Spain on January-29, 2022.
- •Estancias para todos los bolsillos. Reserva alojamientos inmejorables y espacios únicos. ¿No tienes claro dónde ir? ¡Te hacemos de brújula! Descubre la búsqueda flexible! Los mejores precios. Atención al cliente 24h. +7 millones Alojamientos. 200 países en el mundo. — first seen in Spain on April-9, 2022.
These examples highlight how offer-driven messaging has been central to the brand’s campaigns.