Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for allangray.co.za.

    Total Ads

    Active

    655

    Est. Spend

    Monthly

    Countries

    Active

    17

    Platforms

    Active

    5

    Domain Information

    allangray.co.za

    Allan Gray

    Financial Services

    Google Search
    Bing Search
    Google Display Network
    LinkedIn
    Google Ads

    Top Countries

    netherlands
    ireland
    italy
    united arab emirates
    no country
    norway
    japan
    germany
    india
    namibia
    sweden
    south africa
    zimbabwe
    france
    portugal
    spain
    switzerland

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    99% of ads

    Ad Count11591

    Formats

    Static Image
    Text

    Facebook

    0% of ads

    Ad Count0

    Formats

    No formats

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    Platform Performance Summary

    11671

    Total Ads

    5

    Active Platforms

    3

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Get Started

    1 uses
    #2

    Learn More

    1 uses

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    Campaign Timeline

    Track campaign durations and activity patterns across all advertising platforms.

    Total Campaigns

    All time

    3

    Active Now

    Currently running

    Avg Duration

    Per campaign

    Monthly Ad Activity

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    Recent Campaigns

    Allan Gray Investment Company - Trusted Asset Managers

    Started: 7/21/2022

    Allan Gray - Compound Interest Calculator

    Started: 5/29/2022

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    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    771

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    financial security

    Keyword
    #2

    investment

    Keyword
    #3

    unit trusts

    Keyword
    #4

    long-term wealth

    Keyword
    #5

    solid returns

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to allangray.co.za.

    Competitors

    Identified

    9

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    Investec

    #2

    Old Mutual

    #3

    Sanlam

    #4

    Coronation Fund Managers

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    655

    Unique Creatives

    Different designs

    655

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for allangray.co.za

    Text Ad
    google
    South Africa

    AllanGray.co.za - Grow Your Money With Us - Visit Us Online

    Allan Gray Focused On Creating Financial Security For Investors. Start a Basic Investment. Secure and Transparent Unit Trusts That Can Offer Solid Returns Without Undue Risks. Performance Driven. Long-Term Orientation. Individually Accountable. Client Focused.

    First Seen
    May 9, 2022
    Last Seen
    May 9, 2022
    https://www.allangray.co.za/
    View Details
    Text Ad
    google
    South Africa

    AllanGray.co.za - Allan Gray - Unit Trusts and Group Savings

    Allan Gray Focused On Creating Financial Security For Investors. Start a Basic Investment. Secure and Transparent Unit Trusts That Can Offer Solid Returns Without Undue Risks. Individually Accountable. Long-Term Orientation. Performance Driven. Client Focused.

    First Seen
    May 9, 2022
    Last Seen
    May 9, 2022
    https://www.allangray.co.za/
    View Details

    Domain Paid Ad Analysis for Allan Gray

    The advertising footprint of Allan Gray allangray.co.za provides a clear picture of how the brand invests in digital promotion. Operating in the Financial Services category, the brand runs an estimated 655 active ads across Google Search, Bing Search, Google Display Network, LinkedIn, Google Ads platforms in Netherlands, Ireland, Italy, United Arab Emirates, Norway others.

    Domain Overview

    Allan Gray has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 100% of ads around 11591 ads. The formats most often used include display, text, keywords, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Get Started” and “Learn More”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. allangray.co.za is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include financial security, investment, unit trusts, long-term wealth and solid returns.

    Competitor Benchmark

    Direct competitors include Investec, Old Mutual, Sanlam and Coronation Fund Managers. These overlaps show how allangray.co.za positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 655 active ads across 2 formats, allangray.co.za balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • Allan Gray Focused On Creating Financial Security For Investors. Start a Basic Investment. Secure and Transparent Unit Trusts That Can Offer Solid Returns Without Undue Risks. Performance Driven. Long-Term Orientation. Individually Accountable. Client Focused. — first seen in South Africa on May-9, 2022.
    • Allan Gray Focused On Creating Financial Security For Investors. Start a Basic Investment. Secure and Transparent Unit Trusts That Can Offer Solid Returns Without Undue Risks. Individually Accountable. Long-Term Orientation. Performance Driven. Client Focused. — first seen in South Africa on May-9, 2022.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.