Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for articulo.mercadolibre.com.mx.

    Total Ads

    Active

    608

    Est. Spend

    Monthly

    Countries

    Active

    2

    Platforms

    Active

    6

    Domain Information

    articulo.mercadolibre.com.mx

    Mercado Libre

    E-commerce

    Google Search
    Bing Search
    Google Shopping
    Google Display Network
    Facebook
    Google Ads

    Top Countries

    MX
    Mexico

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    74% of ads

    Ad Count27036202

    Formats

    Static Image
    Text

    Facebook

    26% of ads

    Ad Count9526201

    Formats

    Static Image
    Text

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    Platform Performance Summary

    36562422

    Total Ads

    6

    Active Platforms

    2

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Shop Now

    1 uses
    #2

    Explore

    1 uses

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    Campaign Timeline

    No campaign data available

    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    10

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    probador

    Keyword
    #2

    testeador

    Keyword
    #3

    cable de red

    Keyword
    #4

    utp

    Keyword
    #5

    rj11

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to articulo.mercadolibre.com.mx.

    Competitors

    Identified

    10

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    Amazon

    #2

    Walmart

    #3

    Alibaba

    #4

    eBay

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    608

    Unique Creatives

    Different designs

    608

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for articulo.mercadolibre.com.mx

    Image Ad
    google-ecom
    Mexico

    Mercado Libre - Probador Testeador De Cable De Red Utp Rj11 Rj12 Rj45 Elegat

    First Seen
    Oct 27, 2021
    Last Seen
    Oct 27, 2021
    Ad
    https://articulo.mercadolibre.com.mx/MLM-888153807-probador-testeador-de-cable-de-red-utp-rj11-rj12-rj45-elegat-_JM?matt_tool=28238160&utm_source=google_shopping&utm_medium=organic
    View Details
    Image Ad
    google-ecom
    Mexico

    Cable Uso Rudo 4 X 18 Cobre X 20 Metros

    First Seen
    Mar 16, 2022
    Last Seen
    Mar 16, 2022
    Ad
    https://articulo.mercadolibre.com.mx/MLM-895761550-cable-uso-rudo-4-x-18-cobre-x-20-metros-_JM?matt_tool=28238160&utm_source=google_shopping&utm_medium=organic
    View Details

    Domain Paid Ad Analysis for Mercado Libre

    The advertising footprint of Mercado Libre articulo.mercadolibre.com.mx provides a clear picture of how the brand invests in digital promotion. Operating in the E-commerce category, the brand runs an estimated 608 active ads across Google Search, Bing Search, Google Shopping, Google Display Network, Facebook, Google Ads platforms in Mx, Mexico,

    Domain Overview

    Mercado Libre has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 74% of ads around 27036202 ads. The formats most often used include display, text, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Shop Now” and “Explore”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. articulo.mercadolibre.com.mx is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include probador, testeador, cable de red, utp and rj11.

    Competitor Benchmark

    Direct competitors include Amazon, Walmart, Alibaba and eBay. These overlaps show how articulo.mercadolibre.com.mx positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 608 active ads across 2 formats, articulo.mercadolibre.com.mx balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • — first seen in Mexico on October-27, 2021.
    • — first seen in Mexico on March-16, 2022.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.