Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for bonprix.nl.

    Total Ads

    Active

    880

    Est. Spend

    Monthly

    Countries

    Active

    29

    Platforms

    Active

    6

    Domain Information

    bonprix.nl

    Bonprix

    Retail

    Google Search
    Bing Search
    Google Shopping
    Google Display Network
    Facebook
    Google Ads

    Top Countries

    croatia
    ireland
    italy
    suriname
    united states
    denmark
    cyprus
    hungary
    germany
    luxembourg
    belgium
    czechia
    france
    portugal
    netherlands
    greece
    poland
    austria
    sweden
    spain

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    84% of ads

    Ad Count195697

    Formats

    Text
    Static Image

    Facebook

    15% of ads

    Ad Count35100

    Formats

    Text
    Static Image

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    Platform Performance Summary

    234137

    Total Ads

    6

    Active Platforms

    3

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Order Now

    1 uses
    #2

    Shop Now

    1 uses

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    Campaign Timeline

    Track campaign durations and activity patterns across all advertising platforms.

    Total Campaigns

    All time

    2

    Active Now

    Currently running

    Avg Duration

    Per campaign

    Monthly Ad Activity

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    Graph visualization and more insights

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    Recent Campaigns

    Mooie jassen online - Zomer jas

    Started: 5/8/2022

    dames trui - Voordelig en snel bij bonprix

    Started: 2/2/2022

    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    997

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    jurken

    Keyword
    #2

    kleding

    Keyword
    #3

    mode

    Keyword
    #4

    trendy

    Keyword
    #5

    online

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to bonprix.nl.

    Competitors

    Identified

    10

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    Zalando

    #2

    H&M

    #3

    ASOS

    #4

    Mango

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    880

    Unique Creatives

    Different designs

    880

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for bonprix.nl

    Text Ad
    google
    Netherlands

    jurken - 2021 | Nu bestellen, overmorgen thuis | bonprix.nl

    De mooiste jurken voor elk moment | Vandaag besteld, overmorgen in huis | bonprix it's me

    First Seen
    Apr 19, 2021
    Last Seen
    Apr 19, 2021
    https://www.bonprix.nl/categorie/dames-kleding-jurken/
    View Details
    Text Ad
    google
    Netherlands

    De nieuwste kleding - Nu bestellen, overmorgen thuis - kleding

    Op zoek naar betaalbare trendy mode in vele stylen? Een ruim aanbod vind je bij hier.

    First Seen
    Feb 19, 2021
    Last Seen
    Feb 19, 2021
    https://www.bonprix.nl/
    View Details

    Domain Paid Ad Analysis for Bonprix

    The advertising footprint of Bonprix bonprix.nl provides a clear picture of how the brand invests in digital promotion. Operating in the Retail category, the brand runs an estimated 880 active ads across Google Search, Bing Search, Google Shopping, Google Display Network, Facebook, Google Ads platforms in Croatia, Ireland, Italy, Suriname, Denmark others.

    Domain Overview

    Bonprix has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 84% of ads around 195697 ads. The formats most often used include text, display, keywords, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Order Now” and “Shop Now”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. bonprix.nl is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include jurken, kleding, mode, trendy and online.

    Competitor Benchmark

    Direct competitors include Zalando, H&M, ASOS and Mango. These overlaps show how bonprix.nl positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 880 active ads across 2 formats, bonprix.nl balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • De mooiste jurken voor elk moment | Vandaag besteld, overmorgen in huis | bonprix it's me — first seen in Netherlands on April-19, 2021.
    • Op zoek naar betaalbare trendy mode in vele stylen? Een ruim aanbod vind je bij hier. — first seen in Netherlands on February-19, 2021.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.