Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for boticario.com.br.

    Total Ads

    Active

    750

    Est. Spend

    Monthly

    Countries

    Active

    1

    Platforms

    Active

    6

    Domain Information

    boticario.com.br

    O Boticário

    Beauty

    Google Search
    Bing Search
    Google Shopping
    Google Display Network
    Facebook
    Google Ads

    Top Countries

    Brazil

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    66% of ads

    Ad Count245540

    Formats

    Text
    Static Image

    Facebook

    34% of ads

    Ad Count128240

    Formats

    Text
    Static Image

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    Platform Performance Summary

    373940

    Total Ads

    6

    Active Platforms

    3

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Shop Now

    1 uses
    #2

    Other

    1 uses

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    Campaign Timeline

    Track campaign durations and activity patterns across all advertising platforms.

    Total Campaigns

    All time

    2

    Active Now

    Currently running

    Avg Duration

    Per campaign

    Monthly Ad Activity

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    Graph visualization and more insights

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    Recent Campaigns

    O Boticário ® Site Oficial - Compre com Frete Grátis*

    Started: 2/23/2022

    O Boticário | Perfumaria Masculina | Amadeirado ou Fresco

    Started: 11/5/2021

    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    10

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    itens

    Keyword
    #2

    ofertas

    Keyword
    #3

    desconto

    Keyword
    #4

    site

    Keyword
    #5

    favoritos

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to boticario.com.br.

    Competitors

    Identified

    10

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    Natura

    #2

    Avon

    #3

    Mary Kay

    #4

    Eudora

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    750

    Unique Creatives

    Different designs

    750

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for boticario.com.br

    Text Ad
    google
    Brazil

    +600 Itens c/ até 40% Off - Beauty November O Boticário

    Um Mês Inteiro de Ofertas Para Você Encher o Carrinho só Com os Seus Favoritos. Agora Você Tem Motivos De Sobra Para Levar Aquele Produto. Compre Pelo Site Com Desconto.

    First Seen
    Nov 5, 2021
    Last Seen
    Nov 5, 2021
    https://www.boticario.com.br/beauty-week/todos-os-produtos/
    View Details
    Text Ad
    google
    Brazil

    Protetor Solar Facial | O Boticário

    Um Mês Inteiro de Ofertas Para Você Encher o Carrinho só Com os Seus Favoritos! A Black Friday Agora é Beauty November! Tem Perfumaria, Cuidados, Cabelos e Mais. Confira.

    First Seen
    Nov 14, 2021
    Last Seen
    Nov 14, 2021
    https://www.boticario.com.br/corpo-e-banho/protetor-solar-e-bronzeamento/protetor-solar-facial/
    View Details

    Domain Paid Ad Analysis for O Boticário

    The advertising footprint of O Boticário boticario.com.br provides a clear picture of how the brand invests in digital promotion. Operating in the Beauty category, the brand runs an estimated 750 active ads across Google Search, Bing Search, Google Shopping, Google Display Network, Facebook, Google Ads platforms in Brazil,

    Domain Overview

    O Boticário has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 66% of ads around 245540 ads. The formats most often used include text, display, keywords, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Shop Now” and “Other”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. boticario.com.br is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include itens, ofertas, desconto, site and favoritos.

    Competitor Benchmark

    Direct competitors include Natura, Avon, Mary Kay and Eudora. These overlaps show how boticario.com.br positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 750 active ads across 2 formats, boticario.com.br balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • Um Mês Inteiro de Ofertas Para Você Encher o Carrinho só Com os Seus Favoritos. Agora Você Tem Motivos De Sobra Para Levar Aquele Produto. Compre Pelo Site Com Desconto. — first seen in Brazil on November-5, 2021.
    • Um Mês Inteiro de Ofertas Para Você Encher o Carrinho só Com os Seus Favoritos! A Black Friday Agora é Beauty November! Tem Perfumaria, Cuidados, Cabelos e Mais. Confira. — first seen in Brazil on November-14, 2021.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.