Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for bricodepot.pt.

    Total Ads

    Active

    784

    Est. Spend

    Monthly

    Countries

    Active

    3

    Platforms

    Active

    5

    Domain Information

    bricodepot.pt

    Brico Depot

    Retail

    Google Search
    Google Shopping
    Google Display Network
    Facebook
    Google Ads

    Top Countries

    Portugal
    France
    Spain

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    60% of ads

    Ad Count42340

    Formats

    Static Image
    Text

    Facebook

    40% of ads

    Ad Count28060

    Formats

    Static Image
    Text

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    Platform Performance Summary

    70400

    Total Ads

    5

    Active Platforms

    3

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Shop Now

    1 uses
    #2

    Discover

    1 uses

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    Campaign Timeline

    Track campaign durations and activity patterns across all advertising platforms.

    Total Campaigns

    All time

    2

    Active Now

    Currently running

    Avg Duration

    Per campaign

    Monthly Ad Activity

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    Recent Campaigns

    TINTA COR ROSA VINTAGE UNA CAPA 4L

    Started: 12/28/2021

    TINTA COR ROSA VINTAGE UNA CAPA 4L

    Started: 12/28/2021

    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    10

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    aluminium door seal

    Keyword
    #2

    adhesive calafetam

    Keyword
    #3

    home improvement

    Keyword
    #4

    prenda

    Keyword
    #5

    melhor preço

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to bricodepot.pt.

    Competitors

    Identified

    9

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    Leroy Merlin

    #2

    Maxmat

    #3

    Bricomarché

    #4

    Aki

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    784

    Unique Creatives

    Different designs

    784

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for bricodepot.pt

    Image Ad
    google-ecom
    Portugal

    CALAFETAGEM ADESIVA ALUMINIO SOB PORTA COM ESCOVA BRANCO 25 mm x 1 m

    First Seen
    Dec 5, 2021
    Last Seen
    Dec 5, 2021
    Ad
    https://www.bricodepot.pt/calafetagem-adesiva-aluminio-sob-porta-com-escova-branco-25-mm-x-1-m
    View Details
    Image Ad
    google-ecom
    Portugal

    CALAFETAGEM FLEXIVEL ADESIVA PVC SOB PORTA BRANCO 25 mm x 1 m

    First Seen
    Dec 5, 2021
    Last Seen
    Dec 5, 2021
    Ad
    https://www.bricodepot.pt/calafetagem-flexivel-adesiva-pvc-sob-porta-branco-25-mm-x-1-m
    View Details
    Text Ad
    google
    Portugal

    Tesoura de poda - Melhor Prenda ao Melhor Preço

    Tem talento para escolher prendas? Descubra a nossa seleção de ideias na Brico Depôt. Ampla gama de produtos com a melhor relação qualidade/preço para a sua casa ou...

    First Seen
    Dec 4, 2021
    Last Seen
    Dec 4, 2021
    https://www.bricodepot.pt/jardim-e-exterior/ferramentas-manuais-de-jardinagem/tesouras-de-podar
    View Details
    Text Ad
    google
    Portugal

    Cabines de duche - Melhor Prenda ao Melhor Preço

    Tem talento para escolher prendas? Descubra a nossa seleção de ideias na Brico Depôt. Ampla gama de produtos com a melhor relação qualidade/preço para a sua casa ou...

    First Seen
    Dec 19, 2021
    Last Seen
    Dec 19, 2021
    https://www.bricodepot.pt/casa-de-banho/duche/cabines-duche
    View Details

    Domain Paid Ad Analysis for Brico Depot

    The advertising footprint of Brico Depot bricodepot.pt provides a clear picture of how the brand invests in digital promotion. Operating in the Retail category, the brand runs an estimated 784 active ads across Google Search, Google Shopping, Google Display Network, Facebook, Google Ads platforms in Portugal, France, Spain,

    Domain Overview

    Brico Depot has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 61% of ads around 42340 ads. The formats most often used include display, text, keywords, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Shop Now” and “Discover”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. bricodepot.pt is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include aluminium door seal, adhesive calafetam, home improvement, prenda and melhor preço.

    Competitor Benchmark

    Direct competitors include Leroy Merlin, Maxmat, Bricomarché and Aki. These overlaps show how bricodepot.pt positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 784 active ads across 2 formats, bricodepot.pt balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • — first seen in Portugal on December-5, 2021.
    • — first seen in Portugal on December-5, 2021.
    • Tem talento para escolher prendas? Descubra a nossa seleção de ideias na Brico Depôt. Ampla gama de produtos com a melhor relação qualidade/preço para a sua casa ou... — first seen in Portugal on December-4, 2021.
    • Tem talento para escolher prendas? Descubra a nossa seleção de ideias na Brico Depôt. Ampla gama de produtos com a melhor relação qualidade/preço para a sua casa ou... — first seen in Portugal on December-19, 2021.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.