Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for cef.co.uk.

    Total Ads

    Active

    648

    Est. Spend

    Monthly

    Countries

    Active

    2

    Platforms

    Active

    7

    Domain Information

    cef.co.uk

    CEF

    Retail

    Google Search
    Bing Search
    Google Shopping
    Google Display Network
    Facebook
    LinkedIn
    Google Ads

    Top Countries

    United States
    United Kingdom

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    99% of ads

    Ad Count136700

    Formats

    Text
    Static Image

    Facebook

    0% of ads

    Ad Count340

    Formats

    Text
    Static Image

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    Platform Performance Summary

    138760

    Total Ads

    7

    Active Platforms

    3

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Shop Now

    1 uses
    #2

    Order Now

    1 uses

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    Campaign Timeline

    No campaign data available

    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    10

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    compact fluorescent lamps

    Keyword
    #2

    buy online

    Keyword
    #3

    collect in store

    Keyword
    #4

    free delivery

    Keyword
    #5

    electrical wholesaler

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to cef.co.uk.

    Competitors

    Identified

    10

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    City Electrical Factors

    #2

    Edmundson Electrical

    #3

    Wolseley

    #4

    Moeller

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    648

    Unique Creatives

    Different designs

    648

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for cef.co.uk

    Text Ad
    google
    United Kingdom

    Compact Fluorescent Lamps - Buy Online Or Collect In Store

    With over 400 brands to choose from, CEF have everything you need to get the job done. Double 2021 Electrical Wholsaler Award Winners as voted by your industry colleagues. Free Delivery Options. 35,000+ Products in Stock. 390 Stores Nationwide. Online Chat Available.

    First Seen
    Apr 25, 2022
    Last Seen
    Apr 25, 2022
    https://www.cef.co.uk/catalogue/products/search?q=swa
    View Details
    Text Ad
    google
    United Kingdom

    CEF UK Electrical Whosesaler - 2021 Double Award Winning

    With over 400 brands to choose from, CEF have everything you need to get the job done. Double 2021 Electrical Wholsaler Award Winners as voted by your industry colleagues. Next Day Delivery. 35,000+ Products in Stock. 390 Stores Nationwide. Free Delivery Options.

    First Seen
    May 17, 2022
    Last Seen
    May 17, 2022
    https://www.cef.co.uk/catalogue/products/search?q=swa
    View Details
    Image Ad
    google-ecom
    United Kingdom

    Finder 8 Pin 48V DC 10A 2 Pole Octal Base Plug In Relay complete with Flag Indication - Transparent - Standard Relays - 6012-9048-0040 - In stock At C

    First Seen
    Mar 27, 2021
    Last Seen
    Mar 27, 2021
    Ad
    http://www.cef.co.uk/catalogue/products/1780378-8-pin-48v-dc-10a-2pole-octal-base-plug-in-relay
    View Details
    Image Ad
    google-ecom
    United Kingdom

    Finder 14 Pin 24V DC 7A 4 Pole Mini Plug In Relay complete with LED and Flag Indication - Transparent - Miniature Relays - 5534-9024-0094 - In stock a

    First Seen
    Nov 4, 2021
    Last Seen
    Nov 4, 2021
    Ad
    http://www.cef.co.uk/catalogue/products/1778198-14-pin-24v-dc-7a-4pole-mini-plug-in-relay-with-led
    View Details

    Domain Paid Ad Analysis for CEF

    The advertising footprint of CEF cef.co.uk provides a clear picture of how the brand invests in digital promotion. Operating in the Retail category, the brand runs an estimated 648 active ads across Google Search, Bing Search, Google Shopping, Google Display Network, Facebook, LinkedIn, Google Ads platforms in United States, United Kingdom,

    Domain Overview

    CEF has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 99% of ads around 136700 ads. The formats most often used include text, display, keywords, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Shop Now” and “Order Now”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. cef.co.uk is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include compact fluorescent lamps, buy online, collect in store, free delivery and electrical wholesaler.

    Competitor Benchmark

    Direct competitors include City Electrical Factors, Edmundson Electrical, Wolseley and Moeller. These overlaps show how cef.co.uk positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 648 active ads across 2 formats, cef.co.uk balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • With over 400 brands to choose from, CEF have everything you need to get the job done. Double 2021 Electrical Wholsaler Award Winners as voted by your industry colleagues. Free Delivery Options. 35,000+ Products in Stock. 390 Stores Nationwide. Online Chat Available. — first seen in United Kingdom on April-25, 2022.
    • With over 400 brands to choose from, CEF have everything you need to get the job done. Double 2021 Electrical Wholsaler Award Winners as voted by your industry colleagues. Next Day Delivery. 35,000+ Products in Stock. 390 Stores Nationwide. Free Delivery Options. — first seen in United Kingdom on May-17, 2022.
    • — first seen in United Kingdom on March-27, 2021.
    • — first seen in United Kingdom on November-4, 2021.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.