Domain Paid Ad Analysis
Comprehensive ad intelligence insights for any domain
Analysis Categories
Domain Overview
Comprehensive advertising insights and performance metrics for coursera.org.
Domain Information
coursera.org
Coursera
Education
Top Countries
Platform & Format Summary
Distribution of advertising activity across different platforms and ad formats.
Google Ads
92% of ads
Formats
3% of ads
Formats
Platform Performance Summary
185131
Total Ads
7
Active Platforms
3
Ad Formats
Campaign Timeline
No campaign data available
Keyword Strategy
Explore ad copy, PPC, and search keywords that drive campaigns.
Ad Copy Keywords
Creative terms
6
PPC Keywords
Paid ads
15199
Search Keywords
Organic intent
6
Competitor Benchmark
Direct competitors and their advertising strategies compared to coursera.org.
Performance Summary
Key performance indicators and advertising metrics across all campaigns.
Total Ads
All platforms
201
Unique Creatives
Different designs
201
Avg Frequency
Per creative
Est. Reach
Total audience
Creative Efficiency
Higher ratios indicate better creative reuse and testing strategies
Campaign Analysis
Campaigns grouped by targeting and creative similarity
Top Performing Ads
Highest performing advertisements for coursera.org
Free Online Courses - Earn Certificate Of Courses
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Use SQL commands to filter, sort, & summarize data; manipulate strings, & numerical data. Learn to apply foundational SQL skills to analyze data and solve real business problems. 100% Online. Learn the Latest Skills. Achieve Your Goals. Get Ready for a Career.
Domain Paid Ad Analysis for Coursera
The advertising footprint of Coursera coursera.org provides a clear picture of how the brand invests in digital promotion. Operating in the Education category, the brand runs an estimated 201 active ads across Google Search, Bing Search, Bing Shopping, Google Display Network, Facebook, LinkedIn, Google Ads platforms in Algeria, Uzbekistan, Colombia, Kenya, Jersey others.
Domain Overview
Coursera has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.
Platforms & Formats
Most activity is concentrated on Google ads, which accounts for 92% of ads around 169655 ads. The formats most often used include text, keywords, display, pointing to the brand’s preference in how it communicates with audiences.
Call-to-Actions
The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Learn More” and “Get Started”, both used to drive direct engagement and conversions.
Keywords Strategy
Keyword data reveals a strong focus on offers and discounts. coursera.org is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include free online courses, earn certificate, popular courses, data analyst course and online learning.
Competitor Benchmark
Direct competitors include edX, Udacity, Khan Academy and Skillshare. These overlaps show how coursera.org positions itself against rivalsand where its keyword strategy aligns or differs.
Performance Summary
With 201 active ads across 2 formats, coursera.org balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.
Top Performing Ads
Notable ads include :
- •Check the List Of Our Popular Free Courses. Know More. — first seen in Pakistan on October-20, 2023.
- •Use SQL commands to filter, sort, & summarize data; manipulate strings, & numerical data. Learn to apply foundational SQL skills to analyze data and solve real business problems. 100% Online. Learn the Latest Skills. Achieve Your Goals. Get Ready for a Career. — first seen in Israel on May-11, 2022.
These examples highlight how offer-driven messaging has been central to the brand’s campaigns.