Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for csis.org.

    Total Ads

    Active

    565

    Est. Spend

    Monthly

    Countries

    Active

    62

    Platforms

    Active

    2

    Domain Information

    csis.org

    CSIS

    Non-Profit

    Google Search
    Google Ads

    Top Countries

    hong kong
    ireland
    italy
    indonesia
    colombia
    south korea
    south africa
    united states
    switzerland
    denmark
    sri lanka
    honduras
    russia
    paraguay
    morocco
    new zealand
    japan
    hungary
    germany
    belgium

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    100% of ads

    Ad Count18061

    Formats

    Text

    Facebook

    0% of ads

    Ad Count0

    Formats

    No formats

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    Platform Performance Summary

    18061

    Total Ads

    2

    Active Platforms

    2

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Learn More

    1 uses
    #2

    Make A Donation

    1 uses

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    Campaign Timeline

    Track campaign durations and activity patterns across all advertising platforms.

    Total Campaigns

    All time

    6

    Active Now

    Currently running

    Avg Duration

    Per campaign

    Monthly Ad Activity

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    Recent Campaigns

    Mexico Economy - CSIS Report - csis.org

    Started: 5/30/2022

    CSIS Briefs - U.S. Development Policy - csis.org

    Started: 5/17/2022

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    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    341

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    Afghanistan

    Keyword
    #2

    satellite imagery

    Keyword
    #3

    Taliban

    Keyword
    #4

    nonprofit organization

    Keyword
    #5

    donation

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to csis.org.

    Competitors

    Identified

    10

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    Brookings Institution

    #2

    Council on Foreign Relations

    #3

    Rand Corporation

    #4

    Pew Research Center

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    565

    Unique Creatives

    Different designs

    565

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for csis.org

    Text Ad
    google
    Argentina

    Afghanistan Aftershocks - Hamid Karzai Airport - csis.org

    View new CSIS satellite imagery of what the airport in Kabul Afghanistan currently looks. like as the Taliban seize control of Afghanistan, in wake of chaotic footage captured of. In Service Since 1962. Nonprofit Organization. Make A Donation. Types: CSIS, Think Tank, Non-Profit.

    First Seen
    Sep 14, 2021
    Last Seen
    Sep 14, 2021
    https://www.csis.org/analysis/new-imagery-shows-no-crowds-inside-kabuls-airport
    View Details
    Text Ad
    google
    United Arab Emirates

    Afghanistan - CSIS Commentary - csis.org

    On August 31, 2021, the last U.S. troops left Afghanistan. Leaving many unanswered. questions, such as, how can the United States save the lives of thousands of its Afghan. Make A Donation. Nonprofit Organization. In Service Since 1962. Types: CSIS, Think Tank.

    First Seen
    Apr 18, 2022
    Last Seen
    Apr 18, 2022
    https://www.csis.org/analysis/whats-next-honoring-promises-us-allies-afghanistan-post-withdrawal
    View Details

    Domain Paid Ad Analysis for CSIS

    The advertising footprint of CSIS csis.org provides a clear picture of how the brand invests in digital promotion. Operating in the Non-Profit category, the brand runs an estimated 565 active ads across Google Search, Google Ads platforms in Hong Kong, Ireland, Italy, Indonesia, South Korea others.

    Domain Overview

    CSIS has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 100% of ads around 18061 ads. The formats most often used include text, keywords, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Learn More” and “Make A Donation”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. csis.org is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include Afghanistan, satellite imagery, Taliban, nonprofit organization and donation.

    Competitor Benchmark

    Direct competitors include Brookings Institution, Council on Foreign Relations, Rand Corporation and Pew Research Center. These overlaps show how csis.org positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 565 active ads across 1 formats, csis.org balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • View new CSIS satellite imagery of what the airport in Kabul Afghanistan currently looks. like as the Taliban seize control of Afghanistan, in wake of chaotic footage captured of. In Service Since 1962. Nonprofit Organization. Make A Donation. Types: CSIS, Think Tank, Non-Profit. — first seen in Argentina on September-14, 2021.
    • On August 31, 2021, the last U.S. troops left Afghanistan. Leaving many unanswered. questions, such as, how can the United States save the lives of thousands of its Afghan. Make A Donation. Nonprofit Organization. In Service Since 1962. Types: CSIS, Think Tank. — first seen in United Arab Emirates on April-18, 2022.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.