Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for grove.co.

    Total Ads

    Active

    577

    Est. Spend

    Monthly

    Countries

    Active

    5

    Platforms

    Active

    5

    Domain Information

    grove.co

    Grove Collaborative

    Consumer Goods

    Google Search
    Bing Search
    Google Shopping
    Facebook
    Google Ads

    Top Countries

    india
    united kingdom
    united states
    portugal
    canada

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    97% of ads

    Ad Count78626

    Formats

    Static Image
    Text

    Facebook

    2% of ads

    Ad Count1900

    Formats

    Static Image
    Text

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    Platform Performance Summary

    80786

    Total Ads

    5

    Active Platforms

    3

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Shop Now

    1 uses
    #2

    Get Offer

    1 uses

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    Campaign Timeline

    Track campaign durations and activity patterns across all advertising platforms.

    Total Campaigns

    All time

    12

    Active Now

    Currently running

    Avg Duration

    Per campaign

    Monthly Ad Activity

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    Graph visualization and more insights

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    Recent Campaigns

    Grove Collaborative - Aluminum Free Deodorant

    Started: 1/6/2023

    Grove Co. Silicone Straws

    Started: 10/19/2022

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    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    1126

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    tree-free

    Keyword
    #2

    sustainable paper products

    Keyword
    #3

    natural products

    Keyword
    #4

    affordable

    Keyword
    #5

    healthy

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to grove.co.

    Competitors

    Identified

    10

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    Bamboo Paper

    #2

    Seventh Generation

    #3

    Who Gives A Crap

    #4

    Eco-Products

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    577

    Unique Creatives

    Different designs

    577

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for grove.co

    Text Ad
    google
    United States

    Growing A Tree-Free Future - Buy Sustainable Paper Products

    Make The Switch to Tree-Free. Get Your Sustainable Paper Products Delivered Free Today! Purchases Help Plant New Trees. Shop Tree-Free Toilet Paper, Napkins, Tissues & More! Sustainably Minded. Amazingly Affordable. Uncompromisingly Healthy. Natural Products.

    First Seen
    Feb 2, 2021
    Last Seen
    Feb 2, 2021
    https://www.grove.co/paper/
    View Details
    Text Ad
    google
    United States

    Buy Tree-Free With Seedling - Free Tree-Free Seedling Set

    Make The Switch to Tree-Free. Get Your Sustainable Paper Products Delivered Free Today! Purchases Help Plant New Trees. Shop Tree-Free Toilet Paper, Napkins, Tissues & More!

    First Seen
    Feb 25, 2021
    Last Seen
    Feb 25, 2021
    https://www.grove.co/paper/
    View Details
    Image Ad
    google-ecom
    United States

    Seedling Tree-Free Tissue Packs - 100% Bamboo - New & Improved | 8 Travel Packs

    First Seen
    Nov 4, 2021
    Last Seen
    Nov 4, 2021
    Ad
    https://www.grove.co/catalog/product/tree-free-tissue-packs?v=7146&offer=plabfoiaoto&utm_campaign=acq-pla-free
    View Details
    Image Ad
    google-ecom
    United States

    Seedling Tree-Free Tissue Packs - 100% Bamboo - New & Improved | 8 Travel Packs

    First Seen
    Oct 20, 2021
    Last Seen
    Oct 20, 2021
    Ad
    https://www.grove.co/catalog/product/tree-free-tissue-packs/seedling-grove&v=7146?offer=plabfoiaoto&utm_campaign=acq-pla-free
    View Details

    Domain Paid Ad Analysis for Grove Collaborative

    The advertising footprint of Grove Collaborative grove.co provides a clear picture of how the brand invests in digital promotion. Operating in the Consumer Goods category, the brand runs an estimated 577 active ads across Google Search, Bing Search, Google Shopping, Facebook, Google Ads platforms in India, United Kingdom, United States, Portugal,

    Domain Overview

    Grove Collaborative has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 98% of ads around 78626 ads. The formats most often used include display, text, keywords, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Shop Now” and “Get Offer”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. grove.co is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include tree-free, sustainable paper products, natural products, affordable and healthy.

    Competitor Benchmark

    Direct competitors include Bamboo Paper, Seventh Generation, Who Gives A Crap and Eco-Products. These overlaps show how grove.co positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 577 active ads across 2 formats, grove.co balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • Make The Switch to Tree-Free. Get Your Sustainable Paper Products Delivered Free Today! Purchases Help Plant New Trees. Shop Tree-Free Toilet Paper, Napkins, Tissues & More! Sustainably Minded. Amazingly Affordable. Uncompromisingly Healthy. Natural Products. — first seen in United States on February-2, 2021.
    • Make The Switch to Tree-Free. Get Your Sustainable Paper Products Delivered Free Today! Purchases Help Plant New Trees. Shop Tree-Free Toilet Paper, Napkins, Tissues & More! — first seen in United States on February-25, 2021.
    • — first seen in United States on November-4, 2021.
    • — first seen in United States on October-20, 2021.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.