Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for hannahs.co.nz.

    Total Ads

    Active

    914

    Est. Spend

    Monthly

    Countries

    Active

    1

    Platforms

    Active

    4

    Domain Information

    hannahs.co.nz

    MCKINLAYS

    Retail

    Google Search
    Google Shopping
    Facebook
    Google Ads

    Top Countries

    New Zealand

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    91% of ads

    Ad Count20360

    Formats

    Static Image
    Text

    Facebook

    9% of ads

    Ad Count2040

    Formats

    Static Image
    Text

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    Platform Performance Summary

    22400

    Total Ads

    4

    Active Platforms

    3

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Shop Now

    1 uses
    #2

    Buy Now

    1 uses

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    Campaign Timeline

    Track campaign durations and activity patterns across all advertising platforms.

    Total Campaigns

    All time

    2

    Active Now

    Currently running

    Avg Duration

    Per campaign

    Monthly Ad Activity

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    Graph visualization and more insights

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    Recent Campaigns

    Hannahs - Hannahs.co.nz

    Started: 6/10/2022

    Extra 20% Off Sale - This Weekend Only

    Started: 3/24/2021

    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    10

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    senior school shoes

    Keyword
    #2

    Mary Janes

    Keyword
    #3

    stylish

    Keyword
    #4

    comfortable

    Keyword
    #5

    durable

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to hannahs.co.nz.

    Competitors

    Identified

    10

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    Shoe Warehouse

    #2

    Number One Shoes

    #3

    Clarks New Zealand

    #4

    Hush Puppies

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    914

    Unique Creatives

    Different designs

    914

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for hannahs.co.nz

    Image Ad
    google-ecom
    New Zealand

    MCKINLAYS - Women - Kristen Senior School Mary Janes in BLACK

    First Seen
    Feb 18, 2022
    Last Seen
    Feb 18, 2022
    Ad
    https://www.hannahs.co.nz/kristen-senior-school-mary-janes-qbl1019-black
    View Details
    Image Ad
    google-ecom
    New Zealand

    Sure Fit Cambridge Senior School Shoes In Black By Hannahs

    First Seen
    Mar 19, 2021
    Last Seen
    Apr 26, 2021
    Ad
    https://www.hannahs.co.nz/mens/shoes/school-shoes/cambridge-senior-school-shoes-black
    View Details
    Text Ad
    google
    New Zealand

    Women's Loafers - Shop All | Hannahs

    Shop Hannahs Women's Shoes From Leading Footwear Brands Including Pulp And Noir. Free Delivery Over $75 + Easy Returns. Buy Now, Pay Later, Laybuy And Afterpay Available! Regular Sales & Specials. Free Shipping Over $75. Quality Shoe Brands.

    First Seen
    Jun 25, 2022
    Last Seen
    Jun 25, 2022
    https://www.hannahs.co.nz/womens/shoes/loafers
    View Details
    Text Ad
    google
    New Zealand

    Men's Boots Available - Hannahs | Men's Boots

    Shop Hannahs Men's Boots From Leading Footwear Brands Including Hush Puppies And Clarks. Free Delivery Over $75 + Easy Returns. Buy Now, Pay Later, Laybuy And Afterpay Available! Regular Sales & Specials。Pay By Laybuy。60 Days Return。

    First Seen
    Jan 22, 2022
    Last Seen
    Jan 22, 2022
    https://www.hannahs.co.nz/mens/boots
    View Details

    Domain Paid Ad Analysis for MCKINLAYS

    The advertising footprint of MCKINLAYS hannahs.co.nz provides a clear picture of how the brand invests in digital promotion. Operating in the Retail category, the brand runs an estimated 914 active ads across Google Search, Google Shopping, Facebook, Google Ads platforms in New Zealand,

    Domain Overview

    MCKINLAYS has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 91% of ads around 20360 ads. The formats most often used include text, display, keywords, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Shop Now” and “Buy Now”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. hannahs.co.nz is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include senior school shoes, Mary Janes, stylish, comfortable and durable.

    Competitor Benchmark

    Direct competitors include Shoe Warehouse, Number One Shoes, Clarks New Zealand and Hush Puppies. These overlaps show how hannahs.co.nz positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 914 active ads across 2 formats, hannahs.co.nz balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • — first seen in New Zealand on February-18, 2022.
    • — first seen in New Zealand on March-19, 2021.
    • Shop Hannahs Women's Shoes From Leading Footwear Brands Including Pulp And Noir. Free Delivery Over $75 + Easy Returns. Buy Now, Pay Later, Laybuy And Afterpay Available! Regular Sales & Specials. Free Shipping Over $75. Quality Shoe Brands. — first seen in New Zealand on June-25, 2022.
    • Shop Hannahs Men's Boots From Leading Footwear Brands Including Hush Puppies And Clarks. Free Delivery Over $75 + Easy Returns. Buy Now, Pay Later, Laybuy And Afterpay Available! Regular Sales & Specials。Pay By Laybuy。60 Days Return。 — first seen in New Zealand on January-22, 2022.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.