Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for khanacademy.org.

    Total Ads

    Active

    806

    Est. Spend

    Monthly

    Countries

    Active

    61

    Platforms

    Active

    5

    Domain Information

    khanacademy.org

    Khan Academy

    Education

    Google Search
    Google Display Network
    Facebook
    LinkedIn
    Google Ads

    Top Countries

    croatia
    hong kong
    ireland
    italy
    colombia
    kenya
    south korea
    south africa
    united states
    denmark
    the bahamas
    honduras
    nigeria
    cyprus
    japan
    hungary
    germany
    belgium
    lithuania
    czechia

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    97% of ads

    Ad Count64916

    Formats

    Text
    Static Image

    Facebook

    3% of ads

    Ad Count1920

    Formats

    Text
    Static Image

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    Platform Performance Summary

    66876

    Total Ads

    5

    Active Platforms

    3

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Learn More

    1 uses
    #2

    Get Started

    1 uses

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    Campaign Timeline

    Track campaign durations and activity patterns across all advertising platforms.

    Total Campaigns

    All time

    2

    Active Now

    Currently running

    Avg Duration

    Per campaign

    Monthly Ad Activity

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    Recent Campaigns

    Intro to HTML/CSS: Making webpages | Computer programming

    Started: 3/9/2022

    Human anatomy and physiology | Health and medicine | Science

    Started: 8/24/2021

    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    1756

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    online learning

    Keyword
    #2

    test prep

    Keyword
    #3

    educational resources

    Keyword
    #4

    Khan Academy

    Keyword
    #5

    practice questions

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to khanacademy.org.

    Competitors

    Identified

    8

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    Coursera

    #2

    edX

    #3

    Udemy

    #4

    Skillshare

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    806

    Unique Creatives

    Different designs

    806

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for khanacademy.org

    Text Ad
    google
    United States

    Emission spectrum lines

    First Seen
    Apr 17, 2021
    Last Seen
    Apr 17, 2021
    https://www.khanacademy.org/science/class-11-chemistry-india/xfbb6cb8fc2bd00c8:in-in-structure-of-atom/xfbb6cb8fc2bd00c8:in-in-bohr-s-model-of-hydrogen-atom/a/absorptionemission-lines
    View Details
    Text Ad
    google
    United States

    Graphing lines from slope-intercept form review | Khan Academy

    Khan Academy provides free academic resources to keep every child learning. Build a rock-solid understanding in math, grammar, science, history and more. Make A Donation ■ Download Our Mobile Apps ■ Non-Profit Organization ■ World-Class Education.

    First Seen
    Feb 4, 2021
    Last Seen
    Feb 4, 2021
    https://www.khanacademy.org/math/algebra/x2f8bb11595b61c86:forms-of-linear-equations/x2f8bb11595b61c86:graphing-slope-intercept-equations/a/graphing-lines-review
    View Details

    Domain Paid Ad Analysis for Khan Academy

    The advertising footprint of Khan Academy khanacademy.org provides a clear picture of how the brand invests in digital promotion. Operating in the Education category, the brand runs an estimated 806 active ads across Google Search, Google Display Network, Facebook, LinkedIn, Google Ads platforms in Croatia, Hong Kong, Ireland, Italy, Kenya others.

    Domain Overview

    Khan Academy has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 98% of ads around 64916 ads. The formats most often used include keywords, text, display, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Learn More” and “Get Started”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. khanacademy.org is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include online learning, test prep, educational resources, Khan Academy and practice questions.

    Competitor Benchmark

    Direct competitors include Coursera, edX, Udemy and Skillshare. These overlaps show how khanacademy.org positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 806 active ads across 2 formats, khanacademy.org balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • — first seen in United States on April-17, 2021.
    • Khan Academy provides free academic resources to keep every child learning. Build a rock-solid understanding in math, grammar, science, history and more. Make A Donation ■ Download Our Mobile Apps ■ Non-Profit Organization ■ World-Class Education. — first seen in United States on February-4, 2021.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.