Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for payback.de.

    Total Ads

    Active

    308

    Est. Spend

    Monthly

    Countries

    Active

    2

    Platforms

    Active

    5

    Domain Information

    payback.de

    PAYBACK

    Finance

    Google Search
    Bing Search
    Google Display Network
    Facebook
    Google Ads

    Top Countries

    Switzerland
    Germany

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    98% of ads

    Ad Count26169

    Formats

    Text
    Static Image

    Facebook

    1% of ads

    Ad Count390

    Formats

    Text
    Static Image

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    Platform Performance Summary

    26715

    Total Ads

    5

    Active Platforms

    3

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Apply Now

    1 uses
    #2

    Get Started

    1 uses

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    Campaign Timeline

    Track campaign durations and activity patterns across all advertising platforms.

    Total Campaigns

    All time

    5

    Active Now

    Currently running

    Avg Duration

    Per campaign

    Monthly Ad Activity

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    Graph visualization and more insights

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    Recent Campaigns

    PAYBACK °Punkte sammeln

    Started: 10/21/2024

    PAYBACK Online - Das PAYBACK Bonusprogramm

    Started: 6/22/2022

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    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    10

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    kostenlose kreditkarte

    Keyword
    #2

    kreditkarte vorteile

    Keyword
    #3

    payback punkte

    Keyword
    #4

    american express

    Keyword
    #5

    jahrengebühren

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to payback.de.

    Competitors

    Identified

    10

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    American Express

    #2

    Diners Club

    #3

    Visa

    #4

    Mastercard

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    308

    Unique Creatives

    Different designs

    308

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for payback.de

    Text Ad
    google

    Kostenlose Kreditkarte sichern - Keine Jahresgebühren zahlen

    Lass Dich von zahlreichen Amex Kreditkarte-Vorteilen überzeugen! Jetzt online beantragen. Bei jedem Karteneinsatz weltweit PAYBACK-Punkte sammeln. Jetzt kostenlos abschließen! Risikolos im Schadensfall. Zugang zu Top-Events. Doppelte Punkte sichern.

    First Seen
    Jan 2, 2023
    Last Seen
    Jan 2, 2023
    https://www.payback.de/info/american-express/aktion
    View Details
    Text Ad
    google

    PAYBACK American Express Karte - Keine Jahresgebühren...

    Lass Dich von zahlreichen Amex Kreditkarte-Vorteilen überzeugen! Jetzt online beantragen. Bei jedem Karteneinsatz weltweit PAYBACK-Punkte sammeln. Jetzt kostenlos abschließen! Zugang zu Top-Events. Doppelte Punkte sichern. Risikolos im Schadensfall.

    First Seen
    Dec 24, 2022
    Last Seen
    Dec 24, 2022
    https://www.payback.de/info/american-express/aktion
    View Details

    Domain Paid Ad Analysis for PAYBACK

    The advertising footprint of PAYBACK payback.de provides a clear picture of how the brand invests in digital promotion. Operating in the Finance category, the brand runs an estimated 308 active ads across Google Search, Bing Search, Google Display Network, Facebook, Google Ads platforms in Switzerland, Germany,

    Domain Overview

    PAYBACK has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 98% of ads around 26169 ads. The formats most often used include text, display, keywords, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Apply Now” and “Get Started”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. payback.de is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include kostenlose kreditkarte, kreditkarte vorteile, payback punkte, american express and jahrengebühren.

    Competitor Benchmark

    Direct competitors include American Express, Diners Club, Visa and Mastercard. These overlaps show how payback.de positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 308 active ads across 2 formats, payback.de balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • Lass Dich von zahlreichen Amex Kreditkarte-Vorteilen überzeugen! Jetzt online beantragen. Bei jedem Karteneinsatz weltweit PAYBACK-Punkte sammeln. Jetzt kostenlos abschließen! Risikolos im Schadensfall. Zugang zu Top-Events. Doppelte Punkte sichern. — first seen in on January-2, 2023.
    • Lass Dich von zahlreichen Amex Kreditkarte-Vorteilen überzeugen! Jetzt online beantragen. Bei jedem Karteneinsatz weltweit PAYBACK-Punkte sammeln. Jetzt kostenlos abschließen! Zugang zu Top-Events. Doppelte Punkte sichern. Risikolos im Schadensfall. — first seen in on December-24, 2022.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.