Domain Paid Ad Analysis
Comprehensive ad intelligence insights for any domain
Analysis Categories
Domain Overview
Comprehensive advertising insights and performance metrics for qub.ac.uk.
Domain Information
qub.ac.uk
Queen's University Belfast
Education
Top Countries
Platform & Format Summary
Distribution of advertising activity across different platforms and ad formats.
Google Ads
93% of ads
Formats
4% of ads
Formats
Platform Performance Summary
42160
Total Ads
5
Active Platforms
3
Ad Formats
Campaign Timeline
Track campaign durations and activity patterns across all advertising platforms.
Total Campaigns
All time
4
Active Now
Currently running
Avg Duration
Per campaign
Monthly Ad Activity
Keyword Strategy
Explore ad copy, PPC, and search keywords that drive campaigns.
Ad Copy Keywords
Creative terms
10
PPC Keywords
Paid ads
10
Search Keywords
Organic intent
10
Competitor Benchmark
Direct competitors and their advertising strategies compared to qub.ac.uk.
Performance Summary
Key performance indicators and advertising metrics across all campaigns.
Total Ads
All platforms
662
Unique Creatives
Different designs
662
Avg Frequency
Per creative
Est. Reach
Total audience
Creative Efficiency
Higher ratios indicate better creative reuse and testing strategies
Campaign Analysis
Campaigns grouped by targeting and creative similarity
Top Performing Ads
Highest performing advertisements for qub.ac.uk
Book Your Place Now - Virtual Open Days & Events
Got questions about studying here? Come to an online event and chat to staff and students. Get exams tips, personal statement guidance, and advice on applying for accommodation. Welcoming Community. Superb Accommodation. Career Focused. Fantastic City Life.
Queen's University Belfast - Upcoming Virtual Open Days
Coming from GB? We'll help guide you through the application process. Book now. Get exams tips, personal statement guidance, and advice on applying for accommodation.
Domain Paid Ad Analysis for Queen's University Belfast
The advertising footprint of Queen's University Belfast qub.ac.uk provides a clear picture of how the brand invests in digital promotion. Operating in the Education category, the brand runs an estimated 662 active ads across Google Search, Google Display Network, Facebook, LinkedIn, Google Ads platforms in Chile, India, Mexico, United Kingdom, Peru others.
Domain Overview
Queen's University Belfast has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.
Platforms & Formats
Most activity is concentrated on Google ads, which accounts for 94% of ads around 39400 ads. The formats most often used include text, display, keywords, pointing to the brand’s preference in how it communicates with audiences.
Call-to-Actions
The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Book Now” and “Learn More”, both used to drive direct engagement and conversions.
Keywords Strategy
Keyword data reveals a strong focus on offers and discounts. qub.ac.uk is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include virtual open days, online event, student advice, accommodation tips and study in the UK.
Competitor Benchmark
Direct competitors include University of Glasgow, University of Edinburgh, Queen Mary University of London and King's College London. These overlaps show how qub.ac.uk positions itself against rivalsand where its keyword strategy aligns or differs.
Performance Summary
With 662 active ads across 2 formats, qub.ac.uk balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.
Top Performing Ads
Notable ads include :
- •Got questions about studying here? Come to an online event and chat to staff and students. Get exams tips, personal statement guidance, and advice on applying for accommodation. Welcoming Community. Superb Accommodation. Career Focused. Fantastic City Life. — first seen in United Kingdom on May-28, 2022.
- •Coming from GB? We'll help guide you through the application process. Book now. Get exams tips, personal statement guidance, and advice on applying for accommodation. — first seen in United Kingdom on April-28, 2022.
These examples highlight how offer-driven messaging has been central to the brand’s campaigns.