Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for thomascook.in.

    Total Ads

    Active

    742

    Est. Spend

    Monthly

    Countries

    Active

    4

    Platforms

    Active

    4

    Domain Information

    thomascook.in

    Thomas Cook

    Travel & Tourism

    Google Search
    Google Display Network
    Facebook
    Google Ads

    Top Countries

    Hong Kong
    India
    Nepal
    United States

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    97% of ads

    Ad Count61480

    Formats

    Text
    Static Image

    Facebook

    3% of ads

    Ad Count1660

    Formats

    Text
    Static Image

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    Platform Performance Summary

    63140

    Total Ads

    4

    Active Platforms

    3

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Book Now

    1 uses
    #2

    Learn More

    1 uses

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    Campaign Timeline

    Track campaign durations and activity patterns across all advertising platforms.

    Total Campaigns

    All time

    4

    Active Now

    Currently running

    Avg Duration

    Per campaign

    Monthly Ad Activity

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    Graph visualization and more insights

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    Recent Campaigns

    Luxury Cruises, India - Cruises Starting @Rs.26,661

    Started: 11/20/2023

    2N/3D Holiday Tour Packages - Group Holiday Packages

    Started: 9/12/2023

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    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    10

    Search Keywords

    Organic intent

    10

    Ad Copy Keywords

    #1

    Abu Dhabi Packages

    Keyword
    #2

    Dubai & Abu Dhabi Tour

    Keyword
    #3

    Marina Dhow Cruise

    Keyword
    #4

    BBQ Dinner

    Keyword
    #5

    Flight Inclusive Holidays

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to thomascook.in.

    Competitors

    Identified

    10

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    MakeMyTrip

    #2

    Yatra

    #3

    Cleartrip

    #4

    Goibibo

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    742

    Unique Creatives

    Different designs

    742

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for thomascook.in

    Text Ad
    google
    India

    Abu Dhabi Packages @ Rs.43 000 - 5N/6D Air Incl Holidays

    Visit The Magical Beaches, Fun Theme Parks & The Sprawling Desert Of Abu Dhabi. Book Now! Dubai & Abu Dhabi City Tour. Marina Dhow Cruise. BBQ Dinner At Desert Safari. Book Now. Multiple Payment Options. View Our Offers. Subscribe To Updates. Register Online.

    First Seen
    Feb 22, 2022
    Last Seen
    Feb 22, 2022
    https://www.thomascook.in/campaigns/international-holidays/abu-dhabi-tour-packages
    View Details
    Text Ad
    google
    India

    Abu Dhabi Tour Package - 5N/6D Air Incl Holidays

    Visit The Magical Beaches, Fun Theme Parks & The Sprawling Desert Of Abu Dhabi. Book Now! Abu Dhabi & Dubai City Tour. Marina Dhow Cruise. BBQ Dinner At Desert Safari. Book Now. Exclusive Holiday Deals. Best Deals Guaranteed. Stay & Transfers included.

    First Seen
    Mar 7, 2022
    Last Seen
    Mar 7, 2022
    https://www.thomascook.in/campaigns/international-holidays/abu-dhabi-tour-packages
    View Details

    Domain Paid Ad Analysis for Thomas Cook

    The advertising footprint of Thomas Cook thomascook.in provides a clear picture of how the brand invests in digital promotion. Operating in the Travel & Tourism category, the brand runs an estimated 742 active ads across Google Search, Google Display Network, Facebook, Google Ads platforms in Hong Kong, India, Nepal, United States,

    Domain Overview

    Thomas Cook has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 98% of ads around 61480 ads. The formats most often used include text, keywords, display, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Book Now” and “Learn More”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. thomascook.in is linked to 5 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include Abu Dhabi Packages, Dubai & Abu Dhabi Tour, Marina Dhow Cruise, BBQ Dinner and Flight Inclusive Holidays.

    Competitor Benchmark

    Direct competitors include MakeMyTrip, Yatra, Cleartrip and Goibibo. These overlaps show how thomascook.in positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 742 active ads across 2 formats, thomascook.in balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • Visit The Magical Beaches, Fun Theme Parks & The Sprawling Desert Of Abu Dhabi. Book Now! Dubai & Abu Dhabi City Tour. Marina Dhow Cruise. BBQ Dinner At Desert Safari. Book Now. Multiple Payment Options. View Our Offers. Subscribe To Updates. Register Online. — first seen in India on February-22, 2022.
    • Visit The Magical Beaches, Fun Theme Parks & The Sprawling Desert Of Abu Dhabi. Book Now! Abu Dhabi & Dubai City Tour. Marina Dhow Cruise. BBQ Dinner At Desert Safari. Book Now. Exclusive Holiday Deals. Best Deals Guaranteed. Stay & Transfers included. — first seen in India on March-7, 2022.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.