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How do I view detailed information about a specific ad?

Introduction #

Advertisements play a significant role in digital marketing strategies as they help reach potential customers and increase brand awareness. In the context of AdSpyder, users have access to an extensive Ad Library and PPC Keyword Search features, which allow them to view historical ads along with detailed ad information. This response will explain how to access and view detailed information about a specific ad using both methods in AdSpyder.

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Pointwise Information #

  • Text Search: After logging in, navigate to the “Ad Library” section and select “Text Search.” Choose your preferred platform from the dropdown menu and select the type of search (Broad or Phrase). Type the text you want to base your search on and click the search button. Once you have your results, hover over any ad copy result to reveal options for “Ad Details” or “Save.”
  • PPC Keyword Search: In the “Ad Library,” select “PPC Keyword Search.” Enter the specific keyword you are interested in, choose a platform from the dropdown menu, and click the search button. The results will display ad copies related to your chosen keyword with the option to view detailed information by hovering over any ad copy result and selecting “Ad Details.”

In-Depth Content #

When you choose the “Ad Details” option for a specific ad copy, a new popup will appear on the screen. In the “Ad Details” section, users can see various pieces of information about the ad, including the image used in the ad copy, primary text, destination URL, country, last seen date, CTAs used, page category of the advertiser, and media type (image/video). For platform-specific ad libraries like YouTube, Google Product Listing Ads, Bing Product Listing Ads, Amazon, or Flipkart, users will also have access to additional information relevant to that specific platform.

For example, in the case of YouTube Ad Library, users can see the YouTube video used in the ad copy along with its title and description. They can also view details such as the destination URL, country, last seen date, tags used in the YouTube video, and page category of the advertiser. Similarly, for Google Product Listing Ads (PLA), users will have access to product title, pricing, display URL, destination URL, country, last seen date, and search terms associated with the ad copy.

Conclusion and Call to Action #

By following the steps outlined above, you’ll be able to view detailed information about specific ads in AdSpyder. This valuable insight can help inform your marketing strategies and improve your understanding of effective ad copy and targeting techniques. We encourage users to explore both the Text Search and PPC Keyword Search features in AdSpyder to gain a deeper understanding of ad performance and trends in their industry.