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Can I see the ad distribution by platform for a keyword?

Introduction #

Ad distribution by platform for a keyword is an essential aspect of understanding the performance and reach of advertising campaigns. With platforms like Google, Meta, Youtube, Bing, Reddit, LinkedIn, Google Product Listing Ads (PLA), Bing Product Listing Ads (PLA), Display, Amazon, and Flipkart offering diverse ad options, it is crucial to assess the distribution of your ads across these platforms using keywords. In this response, we will discuss how text search and PPC keyword search features in AdSpyder can help you gain insights into ad distribution by platform for a keyword.

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Pointwise Information #

  • Text Search: Users can search for historical ads based on the text present in the ad copy using Broad or Phrase search types.
  • PPC Keyword Search: Users can search for historical ads based on the PPC Keyword used to target audiences for the ad copy.
  • Ad Library: AdSpyder’s repository contains over 1 billion ads spread across various platforms, enabling users to analyze ad distribution by platform for a keyword.

In-Depth Content #

AdSpyder’s Text Search and PPC Keyword Search features provide valuable insights into ad distribution by platform for a keyword. These features allow users to search historical ads based on text or keywords and filter the results by various criteria, such as country, date range, and advanced filters like Call to actions, Ad extensions, and Linguistic tone.

Text Search: When using Text Search, you can select the platform of your choice and perform a Broad or Phrase search. In Broad search, AdSpyder will present ad copies that are close to the text used for searching. In contrast, Phrase search will provide results containing the exact phrase in their contents. By analyzing the distribution of these ad copies across platforms, you can gain insights into which platforms have displayed more ads for a particular keyword over time.

PPC Keyword Search: This feature enables users to search for historical ads based on the PPC Keywords used to target audiences for the ad copy. By examining the distribution of these ads across platforms and analyzing their performance metrics like clicks, impressions, and cost, you can determine which platforms are most effective in reaching your target audience for a given keyword.

Conclusion and Call to Action #

Ad distribution by platform for a keyword is essential information for optimizing advertising campaigns and maximizing return on investment (ROI). By utilizing AdSpyder’s Text Search and PPC Keyword Search features, you can gain valuable insights into the performance of your ads across various platforms, enabling you to adjust strategies and focus resources where they are most effective.