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    Domain Paid Ad Analysis

    Comprehensive ad intelligence insights for any domain

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    Analysis Categories

    Domain Overview

    Comprehensive advertising insights and performance metrics for tinder.com.

    Total Ads

    Active

    22

    Est. Spend

    Monthly

    Countries

    Active

    1

    Platforms

    Active

    3

    Domain Information

    tinder.com

    Tinder

    Online Dating

    Google Search
    Facebook
    Google Ads

    Top Countries

    India

    Platform & Format Summary

    Distribution of advertising activity across different platforms and ad formats.

    Google Ads

    64% of ads

    Ad Count28

    Formats

    Text

    Facebook

    36% of ads

    Ad Count16

    Formats

    Text

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    Platform Performance Summary

    44

    Total Ads

    3

    Active Platforms

    2

    Ad Formats

    Top Call-to-Actions

    Most frequently used call-to-action phrases and their performance trends.

    CTA Performance Rankings

    #1

    Sign Up

    1 uses
    #2

    Join Now

    1 uses

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    Campaign Timeline

    Track campaign durations and activity patterns across all advertising platforms.

    Total Campaigns

    All time

    10

    Active Now

    Currently running

    Avg Duration

    Per campaign

    Monthly Ad Activity

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    Graph visualization and more insights

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    Recent Campaigns

    Tinder

    Started: 5/23/2025

    Tinder

    Started: 5/23/2025

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    Keyword Strategy

    Explore ad copy, PPC, and search keywords that drive campaigns.

    Ad Copy Keywords

    Creative terms

    10

    PPC Keywords

    Paid ads

    2

    Search Keywords

    Organic intent

    9

    Ad Copy Keywords

    #1

    dating app

    Keyword
    #2

    meet singles

    Keyword
    #3

    match

    Keyword
    #4

    local singles

    Keyword
    #5

    chat online

    Keyword

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    Competitor Benchmark

    Direct competitors and their advertising strategies compared to tinder.com.

    Competitors

    Identified

    5

    Avg Similarity

    To your brand

    Shared Keywords

    Total

    Top Competitors

    #1

    Bumble

    #2

    OkCupid

    #3

    Hinge

    #4

    Plenty of Fish

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    Performance Summary

    Key performance indicators and advertising metrics across all campaigns.

    Total Ads

    All platforms

    22

    Unique Creatives

    Different designs

    22

    Avg Frequency

    Per creative

    Est. Reach

    Total audience

    Creative Efficiency

    Creative-to-Ad Ratio--:--

    Higher ratios indicate better creative reuse and testing strategies

    Campaign Analysis

    Campaigns grouped by targeting and creative similarity

    Top Performing Ads

    Highest performing advertisements for tinder.com

    Text Ad
    google
    India

    Tinder No. 1 Dating App - Meet Singles in Indore

    Join the world's Most Popular app to Meet New People. Sign up for Free Today! 20 Billion Matches. Find Your Match. Local Singles. Singles Nearby. Top Dating App. Chat Online.

    First Seen
    Jan 2, 2021
    Last Seen
    Jan 2, 2021
    https://tinder.com/
    View Details
    Text Ad
    google
    India

    Tinder No. 1 Dating App - Meet Singles in Delhi

    Join the world's Most Popular app to Meet New People. Sign up for Free Today! Find Your Match. 20 Billion Matches. Local Singles. Chat Online. Singles Nearby. Top Dating App.

    First Seen
    Feb 14, 2021
    Last Seen
    Feb 14, 2021
    https://tinder.com/
    View Details

    Domain Paid Ad Analysis for Tinder

    The advertising footprint of Tinder tinder.com provides a clear picture of how the brand invests in digital promotion. Operating in the Online Dating category, the brand runs an estimated 22 active ads across Google Search, Facebook, Google Ads platforms in India,

    Domain Overview

    Tinder has built a steady presence in paid advertising. With campaigns active in multiple countries and platforms, the data shows both scale and consistency in their investment.

    Platforms & Formats

    Most activity is concentrated on Google ads, which accounts for 64% of ads around 28 ads. The formats most often used include text, keywords, pointing to the brand’s preference in how it communicates with audiences.

    Call-to-Actions

    The brand’s messaging relies on simple and persuasive CTAs. The most frequent examples include “Sign Up” and “Join Now”, both used to drive direct engagement and conversions.

    Keywords Strategy

    Keyword data reveals a strong focus on offers and discounts. tinder.com is linked to 2 paid keywords, alongside 5 ad copy terms and 5 organic search phrases. Popular terms include dating app, meet singles, match, local singles and chat online.

    Competitor Benchmark

    Direct competitors include Bumble, OkCupid, Hinge and Plenty of Fish. These overlaps show how tinder.com positions itself against rivalsand where its keyword strategy aligns or differs.

    Performance Summary

    With 22 active ads across 1 formats, tinder.com balances scale with variety. This mix reflects both ongoing campaign activity and testing of new approaches.

    Top Performing Ads

    Notable ads include :

    • Join the world's Most Popular app to Meet New People. Sign up for Free Today! 20 Billion Matches. Find Your Match. Local Singles. Singles Nearby. Top Dating App. Chat Online. — first seen in India on January-2, 2021.
    • Join the world's Most Popular app to Meet New People. Sign up for Free Today! Find Your Match. 20 Billion Matches. Local Singles. Chat Online. Singles Nearby. Top Dating App. — first seen in India on February-14, 2021.

    These examples highlight how offer-driven messaging has been central to the brand’s campaigns.