Ad Categories: See What Brands Run in Every Industry
Browse ads by category, from supplements and skincare to SaaS and travel. See the top advertisers, ads, hooks and calls to action in each one.
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Library snapshot
- 34,921,806
- Ads across categories
- 50
- Categories
- 10
- Sectors
- Clothing
- Largest category · 3,903,645 ads
Share of ads by sector
- Fashion & Accessories23%
- Travel & Hospitality20%
- Software & Apps11%
- Finance & Insurance11%
- Electronics & Gaming10%
- Other sectors25%
All ad categories
Pick a category to see its top advertisers, ads and hooks. Free, no signup.
Showing 50 of 50 categories
Health & Wellness
Beauty & Personal Care
Fashion & Accessories
Food & Beverage
Home & Kitchen
Electronics & Gaming
Finance & Insurance
Education & Careers
Travel & Hospitality
Biggest ad categories
Ranked by ads tracked
- 1Clothing Ads →3,903,645 ads
- 2Hotel Ads →3,391,552 ads
- 3Travel Ads →2,434,318 ads
- 4SaaS Ads →2,305,954 ads
- 5Smartphone Ads →1,625,845 ads
- 6Footwear Ads →1,592,049 ads
- 7Food Delivery Ads →1,590,416 ads
- 8Watch Ads →1,433,882 ads
Most competitive categories
Ranked by number of advertisers
- 1SaaS Ads →91,387 advertisers
- 2Hotel Ads →74,165 advertisers
- 3Clothing Ads →72,889 advertisers
- 4Travel Ads →61,252 advertisers
- 5Food Delivery Ads →61,050 advertisers
- 6Furniture Ads →56,096 advertisers
- 7Insurance Ads →46,171 advertisers
- 8Jewellery Ads →44,768 advertisers
What you get with a free trial
Every ad in the category
Filter 34,921,806 ads across 50 categories by brand, country, platform, format and how long they have been running.
Advertisers and landing pages
See every advertiser in the category, how long their ads run, and the pages they send traffic to.
Export the data
Download data as CSV or Excel, creatives as a zip, or send results to Google Sheets and Slack. Share boards with a link.
Create your own with AI
Turn any winning ad into a new creative for your brand in a few clicks.
Brands in every category use AdSpyder to plan every launch
- ★★★★★2.4X ROAS
“We check our category every Monday before planning creatives. Seeing which competitor ads run past 60 days tells us what is actually profitable.”
PSPriya SharmaGrowth Lead, D2C brand - ★★★★★40% lower CPC
“The hook breakdown saved our team hours of manual research. We export the list to Sheets and brief our designers straight from it.”
RKRahul KapoorFounder, performance agency - ★★★★★5.1% CTR
“We launched our new range after studying 300+ competitor ads here. Our first campaign beat our benchmark CTR in week one.”
AMAnanya MenonMarketing Manager
About ad categories
Every industry advertises differently. Supplement brands lean on offers and reviews, SaaS companies on free trials and demos, travel brands on price and urgency. Category pages group ads by what they sell, so you can see who advertises in your market, which messages they repeat and which ads they keep running.
AdSpyder tracks ads in every country, with run time, format and messaging for each one. Use the categories to research a new market, benchmark your competitors, or find ideas for your next campaign.
Frequently asked questions
AdSpyder has 50 ad category pages across 10 sectors, from clothing, hotel and travel to smaller niches, covering ads on Google from every country.
By the words in each ad's headline and text. For example, an ad that mentions whey protein counts as a supplement ad. One ad can fit more than one category, so the category totals can overlap.
Clothing has the most ads, with 3,903,645 tracked, followed by hotel (3,391,552) and travel (2,434,318).
Yes. Every category page is free to browse without signing up: top advertisers, recent ads, hooks and calls to action. A free trial adds full search across every ad, exports, landing pages and AI ad creation.
The category pages currently show ads from Google, in every country.
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