Introduction #
AdSpyder is a powerful advertising intelligence tool that provides users with access to historical ads and their associated details across multiple platforms. One of the ways users can search for ads in AdSpyder is by using specific PPC keywords. In this response, we will discuss how to effectively use keyword-based searches in AdSpyder to find relevant ads.
Ready to Elevate your Marketing Strategy? #
Pointwise Information #
- Log in to your AdSpyder account and navigate to the “Ad Library” section.
- Select the “Text Search” option from the menu on the left of the screen.
- Choose the platform for your search (Google, Meta, YouTube, Bing, Reddit, LinkedIn, Google Product Listing Ads (PLA), Bing Product Listing Ads (PLA), Display, Amazon, or Flipkart) from the platform selection dropdown.
- Select the type of search you want to perform: “Broad” or “Phrase”. In Broad search, you will find ad copies that are similar to your keyword, while in Phrase search, you will find exact matches.
- Type your PPC keyword into the search bar and click the search button.
- Use filters to refine your results based on country, date range, ad copy title or content, and advanced filter options such as CTAs used, ad extensions, sentiment, linguistic tone, and more.
- On hovering over any particular ad copy result, users will be shown two options: “Ad Details” and “Save”. Click on “Ad Details” to view a popup with detailed information about the ad.
In-Depth Content #
To perform a keyword search in AdSpyder, first, ensure that you are logged into your account and navigate to the “Ad Library” section. From there, select the “Text Search” option from the menu on the left of the screen. You will then be presented with a search bar where you can enter your PPC keyword. Before executing your search, make sure to choose the correct platform for your search from the dropdown list. This will ensure that AdSpyder returns ads relevant to the chosen platform.
Next, decide on the type of search you want to perform: Broad or Phrase. In a Broad search, AdSpyder will return ad copies that are similar to your keyword, but not necessarily an exact match. In contrast, a Phrase search will return only those ad copies that contain the exact phrase entered in the search bar. For example, if you want to find ads related to “Running Shoes,” a Broad search may return results for “Training Shoes” or “Sports Shoes,” while a Phrase search would only show ads containing the exact phrase “Running Shoes.”
Once you have selected your type of search and entered your keyword, click the search button. AdSpyder will then display the ad copies that match your query, along with their basic details such as country and last seen date. You can further refine these results using filters provided in the menu on the left of the screen. Standard filter options include country and date range. Advanced filters offer more granular control over your search results, allowing you to filter based on specific ad copy attributes like CTAs used, ad extensions, sentiment, and linguistic tone.
When browsing through the ad copy results, you may notice two options when hovering over each result: “Ad Details” and “Save.” Clicking on “Ad Details” will display a popup window with comprehensive information about the ad copy in question. The details include the ad copy title and content, destination URL, country, last seen date, and additional metadata that may be platform-specific.
Conclusion and Call to Action #
In conclusion, AdSpyder’s keyword search feature enables users to find historical ads based on specific PPC keywords. By following the steps outlined above, you can effectively use this feature to gather valuable insights into competitors’ ad strategies, uncover trends in ad copy, and optimize your own campaigns for better performance. Don’t miss out on the wealth of knowledge AdSpyder offers – start exploring its keyword search functionality today!
