Introduction #
Keyword analysis plays a crucial role in understanding the effectiveness of pay-per-click (PPC) campaigns and improving their performance. In this response, we will discuss some initial settings recommended for starting keyword analysis using AdSpyder’s Text Search feature.
Pointwise Information #
- Log in to your AdSpyder account and navigate to the “Ad Library” section.
- Click on the “Text Search” option from the menu.
- Select a platform (Google, Meta, Youtube, Bing, Reddit, LinkedIn, Google Product Listing Ads (PLA), Bing Product Listing Ads (PLA), Display, Amazon or Flipkart) and search type (Broad or Phrase).
- Enter the text you want to base your search on in the search bar.
- Apply filters based on country, date range, title of the ad copy, content of the ad copy, or a combination of both.
- Sort the results by oldest to newest, newest to oldest, or relevance.
- Use advanced filters like type of Call to actions (CTAs), Ad extensions, Ad copy sentiment, Linguistic tone, etc., to narrow down your search results.
In-Depth Content #
When starting keyword analysis using AdSpyder’s Text Search feature, it is essential to understand the available settings and their significance. The first step is to log in to your account and navigate to the “Ad Library” section. Once there, click on the “Text Search” option from the menu.
Next, select a platform (Google, Meta, Youtube, Bing, Reddit, LinkedIn, Google Product Listing Ads (PLA), Bing Product Listing Ads (PLA), Display, Amazon or Flipkart) based on your preference and search goal. After choosing the platform, decide on the search type – Broad or Phrase. In Broad search, you will be able to search for ad copies that are close to the text used for searching the ad copies. In Phrase search, users will be able to search for ad copies that contain the exact phrase in their contents.
Enter the text you want to base your search on in the search bar. After typing, click on the search button, and AdSpyder will provide you with the ad copies for your search.
Once you have your search results, it’s time to apply filters to narrow down your results based on country, date range, title of the ad copy, content of the ad copy, or a combination of both. You can also sort the results by oldest to newest, newest to oldest, or relevance.
Additionally, use advanced filters like type of Call to actions (CTAs), Ad extensions, Ad copy sentiment, Linguistic tone, etc., to further refine your search results and gain a deeper understanding of the keyword analysis.
Conclusion and Call to Action #
In conclusion, starting keyword analysis using AdSpyder’s Text Search feature involves logging in to your account, selecting a platform, search type, entering text, applying filters, and sorting the results. These steps will help you understand the performance of your PPC campaigns and identify opportunities for improvement. To explore further, consider delving deeper into each advanced filter option and their significance in keyword analysis.
